Full Job Description

We are looking for a driven Social Media Specialist to attract and interact with targeted virtual communities and networks users to join our Aromas Medspa Team. The goal is to gradually achieve superior customer engagement and intimacy, website traffic and revenue by strategically exploiting all aspects of the social media marketing roadmap. Social media specialists should have a solid understanding of how each social media channel works and how to optimize content so that it is engaging on those channels. You are responsible for joining relevant conversations on behalf of the brand and “soft selling” the product by providing support to current and prospective customers.

Job will consist of going to three of our locations – Doral, Weston and Kendall. Compensation is determine through experience. Marketing Portfolio is mandatory to be considered.

Responsibilities

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action as well as creating marketing ads (emails or flyers)
• Set up and optimize company pages within each platform to increase the visibility of company’s social content
• Work with director of marketing and office managers to organize and staff customer and sponsored events (ex: Black Friday sales, cyber Monday)
• Moderate all user-generated content in line with the moderation policy for each community
• Generate promotional ideas monthly to increase gross income.
• Create editorial calendars and syndication schedules
• Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions

Skills

• Proven working experience in social media marketing or as a digital media specialist
• Excellent consulting, writing, editing (photo/video/text), presentation and communication skills
• Demonstrable social networking experience and social analytics tools knowledge
• Adequate knowledge of web design, web development, CRO and SEO
• Knowledge of online marketing and good understanding of major marketing channels
• Positive attitude, detail and customer-oriented with good multitasking and organizational ability
• Fluency in English and Spanish
• Knowledge on Botox, Fillers, Body treatments, laser treatments are a plus.

Job Types: Full-time, Part-time, Contract

Pay: From $1,200.00 per month

Schedule:

Monday to Friday
Weekend availability

Education:

High school or equivalent (Preferred)

Experience:

Marketing: 2 years (Preferred)

Work Location: Multiple Locations