1. Media trust worldwide has dropped by 8% between 2020 and 2021.
Each year, more and more people are losing trust in mainstream media, statistics show.
According to a 2021 survey, 53% of people worldwide still trust the media. While this is more than half the world’s population, it’s a significant decrease from 61% in 2020. Most people (61%) cite the lack of objectivity as the main reason for their loss of trust. Furthermore, 59% say that news organizations exaggerate or entirely fabricate information to support their ideology.
2. In 2020, only 29% of US adults said they mostly trust news media.
The highest levels of media trust worldwide were recorded in Europe, where the effects of fake news aren’t so visible. Finland (56%), Portugal (56%), and the Netherlands (52%) all rank among the top 5 countries. Meanwhile, the US (29%) is in the bottom 10, along with Hungary (27%), the Philippines (27%), and Taiwan (24%).
3. November 2016 was a major turning point for people’s interest in the term “fake news.”
Based on the previous statistic, it’s hardly surprising that November 2016, the month of the US presidential election, was the turning point in Google users’ interest in the keyword “fake news.”
Since one of the major candidates — and the subsequent winner — brought it up many times, it came to public attention with far greater efficiency. It also shed more light on the media’s impact on public opinion and how it shapes major political events in the country.
4. 21% of readers believe that The New York Times is very accurate.
Media consumers choose different outlets to avoid the misinformation effect created by fake news. The New York Times is one of the names held in very high regard. According to a 2020 survey, 21% of readers believe that The Times is very accurate. Another 28% think the paper is somewhat credible, while only 15% say it isn’t at all trustworthy.
5. 41% of Americans actively avoid the news.
A recent survey found that a record-high 41% of Americans actively avoid watching or reading the news. Most of them do it to avoid false information, stats reveal. They also say reading the news makes them feel sad and depressed about the current state of the world. Additionally, many say they’ve noticed that the media disproportionately focuses on negative information.
6. 52% of Americans say they regularly encounter fake news online.
More than half of US internet users say they regularly stumble upon fake news, and another 34% say this happens occasionally. While the percentage of false information on the internet is high, many also report finding fake news in traditional outlets.
Namely, 31% of Americans say they regularly come across false news in print, television, and radio. Another 46% occasionally find some information they believe is fake, statistics show.
7. 10% of US adults have knowingly shared fake news.
It’s not just the media that participate in the spread of fake news — regular people do it, too.
A large percentage of American adults have shared fake news on social media, data suggests. While 49% learned the information was false after they had shared it, 10% admit to being aware that the info was untrue at the time of posting.