How to Start a Blog on Facebook
By Jovana Bajovic | May 16, 2022 | 0 Comments

How to Start a Blog on Facebook: The Ultimate Guide

If you’re wondering how to start a blog on Facebook, there are a few options to consider.

You can blog directly from your profile using posts, but adding friends can be a hassle, and their number is limited to 5,000. You may also create a group for your blog. Again, depending on the visibility, it can be very impractical.

Finally, there’s the option of creating a Facebook blog page. This is the best solution, as it allows for an unlimited audience, easy interactions, access to Meta Business Suite (formerly known as Facebook Business Suite), and advertisement possibilities.

Below you’ll find simple tips to start a blog on Facebook.

How to Start a Blog on Facebook and Earn Money

Facebook still ranks among the most widely used social networking platforms. Because of this, many want to start their own Facebook blogs but don’t know how to get a foot in the door.

Thankfully, it’s not difficult — even for those who aren’t technologically inclined or don’t have a lot of experience with social media. In this article, we’ll talk about how to start a blog for free on Facebook. Just as important, we’ll discuss different ways to make a buck doing it.

Create a Facebook Page for Your Blog

To start a blog on Facebook, you’ll need to set up a page for it. Go to the Facebook menu, click on the “Create a Page” section, and fill in the name, category, and description fields. Complete the process by clicking on “Create Page.”

As you can see, creating a Facebook page for a blog is very easy.

Add a Profile Picture and a Cover Photo

You will be prompted to upload a profile picture and a cover photo for your page on the next screen. You can use buttons to browse for images on your hard drive or click on the files and drag and drop them. The images should be representative of your blog — a logo or other graphics are good choices. Once you have chosen your photos, click on the “Save” button.

Connect Your Blog to WhatsApp

Starting a blog on Facebook includes an optional but helpful step. If you wish, you can add your phone number so people can send you WhatsApp messages by clicking on the WhatsApp button on your page. You can also create ads that take visitors directly to your WhatsApp profile.

Choose Your Username

Whether you’re starting a personal blog on Facebook or planning to use your page for business, choosing a username is recommended. Facebook username goes after the “@” symbol, and it enables you to create a unique, easy-to-remember shorthand for people to message you. The process is simple: think of something catchy, check if it’s already taken, and if not — voila!

Customize the Settings

Creating a Facebook page for your blog isn’t complete until you adjust your page settings and optimize it for search engines. To do this, click on the “Settings” tab at the top of your page. On the Settings page, you will see several customizable options.

Take some time to look through all the available settings and make changes as necessary. When you are finished, click on the “Save Changes” button at the bottom of the page.

Invite Friends to Like Your Blog Page

Invite your friends to follow your Facebook blog page. Click on the three dots in the top-right corner, and choose “Invite friends” from the drop-down menu. You’ll see a list of your Facebook friends. From there, go over the list and select all the friends you want to get an invitation.

Post Content

Now that you’ve created your Facebook personal blog or business page, it’s time to start posting content. You’ll need to make sure that you’re posting interesting and engaging content on your blog, as this is what will get people to follow it. This could include text updates, photos, videos, or links to interesting articles. Your first Facebook blog post can also serve as an introduction, where you’ll say something about yourself or the products you offer.

Promote Your Facebook Blog

To grow your blog on Facebook, you’ll need to work actively on building an audience for it. One way to do this is by paying for ads or promoting your page on your personal Facebook profile, other social media platforms, or through influencers in your niche. This will help drive traffic to your blog and increase your follower count.

Make Money Blogging on Facebook

Monetizing your content on Facebook can be a bit challenging since the only source of traffic is, well, Facebook. However, using Facebook as a blog platform and earning through it is far from impossible. In fact, there are a few ways to do it.

The recent Meta Business Suite improvements added several monetization options. This suite comes with textual and video-based learning materials to introduce you to the features. With their help, you’ll learn how to write a blog on Facebook, schedule posts, and other useful things.

Selling Services or Products Through Your Facebook Blog Page

Facebook makes it easy to offer and sell services directly through your page by including an array of tabs and buttons, such as “Shop” and “Offers.” If you have valuable knowledge or exciting products, why not make a buck? And don’t forget to keep sharing high-quality content that will back it up!

Facebook Marketplace

Facebook Marketplace is your second option to sell stuff. The best part about the Marketplace is that it’s free to use! Just create a listing and post it to the Marketplace. You can even include a short and catchy Facebook blog post to further entice potential customers.

Buyers can then browse your listing and contact you if they want to purchase your item. Shipping is usually mutually agreed upon by the buyer and the seller, so you’ll need to be comfortable with that before listing a product or a service.

Ads in Videos

When you create a Facebook page for a blog, you don’t have to limit yourself to text and image posts. Facebook is stepping up its video game and options to monetize video content.

If you’re a Facebook video content creator, you may want to look into in-stream and live ad features Meta Business Suite offers. However, there are requirements and limitations you should be aware of, like age, country, number of followers, number of video minutes, and so on.

Instant Articles

Instant Articles are a Meta Business Suite feature created specifically for quick loading on Facebook. Instant Articles are perfect for Facebook blogs, as they are rendered quickly, even on a mobile phone. Users can make money from these articles through ads placed in them.

There are two ways of placing ads inside an article: using an automated Facebook service or selling ads directly.

Subscriptions

Facebook now offers monthly subscriptions for your most loyal followers. If you decide to promote your subscription after you create a Facebook blog page, you can add a call-to-action button to your posts.

Subscriptions are an excellent way to make consistent monthly paychecks while getting to know your subscribers better. The perks of subscriptions are up to you — discounts, online access to live events, closed group memberships, etc.

Branded Content

As you’re probably aware, creators produce branded content for business partners and get paid for it. Meta Business Suite offers an assortment of branded content tools, as well as insights into posts’ performance.

Brand Collabs Manager is a tool that will help you connect with business partners and get paid partnership opportunities. Just don’t forget to disclose the partnership!

How to Start a Blog on Facebook: In Conclusion

Not only can you use Facebook as a blog platform, but you could also make a living doing it. And this article has introduced you to all the necessary steps to start your blogging journey.

Now that you know how to blog on Facebook, stay active, post quality content consistently, and promote your blog through various channels. With a bit of time and effort, you can create a popular and thriving blog on this platform that engages your audience and helps you grow your business or brand. Good luck!

Frequently Asked Questions

Can you blog on Facebook?

Blogging on Facebook is possible, but there are some limitations to using Facebook as a blogging platform. For example, Facebook traditionally focuses more on visual than text-based content, making it difficult to write detailed posts that keep your readers engaged.

Additionally, it may be challenging to develop a readership quickly on Facebook unless you already have a large following on the site. However, there are plenty of ways to monetize the content if you meet the requirements.

How do I start a blog on Facebook?

Facebook offers many advantages for bloggers, including a large potential audience and easy-to-use tools to promote and monetize your content. Additionally, Facebook makes it easy to share your content with other users and interact with your readers.

If you’re interested in starting a blog on Facebook, the first step is to create a page for your blog. You can do this by clicking on the “Create Page” link on the Facebook homepage.

Once you’ve created your page, you can start posting content. Post frequently, interact with your audience, and promote your posts through your profile and other channels.

What type of Facebook page should I create for a blog?

You can use a personal profile to write your blog, but a page will give you more features and reach. Plus, it’s easy to set up a Facebook page — all you need is a profile picture, cover photo, and page name. It’s recommended that you set “Brand” or “Product” as your page’s category.

Pages are designed to be public-friendly, and they offer a number of features that can help you share blog posts, add call-to-action buttons, and run ads.

On the other hand, if you want to use Facebook to connect with your readers on a more personal level, you may want to create a Facebook Group. Groups offer a more intimate setting where members can interact with each other and the author/owner.

Which is better — a regular blog or a Facebook blog?

Both regular blogs and Facebook blogs have their advantages and disadvantages. Traditional blogs are generally more flexible since you can easily customize them with different layouts and designs. In addition, regular blogs typically get more traffic than Facebook blogs since they can be easily shared on social media platforms like Twitter and Tumblr.

Facebook blogs tend to be more convenient because they can be updated using smartphones or tablets. If you’re not sure how to start a blog on Facebook, let’s just say it’s much easier than starting a regular blog. There is no HTML coding involved, and you don’t need to buy a domain.

However, regular blogs give the author more control over branding and advertising, while Facebook blogs are subject to the ever-changing algorithms of the social media giant. Still, it’s worth mentioning that the new Meta Business Suite offers many earning opportunities and tools to get you started.