About the job
Role Summary

Rapid Response Monitoring is a company driven by our passionate desire to protect lives and property by creating and leveraging the most cutting-edge technology possible. We are seeking a motivated and creative individual to design, manage, and optimize our paid social media programs and strategies.

About the Position

• Create and design visually compelling organic and paid website digital ads, social media graphics, and other collateral that reinforce Rapid’s brand guidelines
• Strategize and manage campaigns across paid social and display channels based on specific KPIs
• Use social media analytics to listen to target audiences and identify trending information
• Leverage a strong understanding of social media advertising best practices to maximize performance and optimization
• Collaborate with various internal teams to develop social media strategies around specific stories/topics and desired ad-hoc campaigns
• Stay abreast of industry trends for best practices within paid media and other digital marketing trends
• Assist marketing leadership in developing overall social media strategy to drive both customer and candidate interest in our organization

• Manage, track and report on success of social media campaigns, as assigned, (organic and paid) on a monthly/quarterly basis to update internal staff on digital marketing usage statistics and metrics
• Assist with live social media coverage during events

About You

• Passionate about storytelling through social media and website content
• Seeking a dynamic, fast-paced work environment
• Good communication and presentation skills
• Enthusiastic about sharing examples of work on social sites and/or a portfolio link
• Strong graphic design experience looking to build upon our growing brand as an employer and customer of choice

Basic Qualifications

• Bachelor’s degree in Communications, Graphic Design, Digital Studies, Marketing, Journalism, or related study
• 4+ years experience in marketing, social media, writing, advertising, or a related field
• Must possess a solid understanding of the social media universe, including Facebook, Instagram, LinkedIn, Snapchat, Spotify, Twitter, Pinterest, YouTube, Twitter, blogs, and other related online platforms
• Proficiency in Creative Suite (InDesign, Photoshop, Adobe, Illustrator, Photoshop, etc.)

Preferred Qualifications

• Proficiency in Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics and other campaign management and site optimization tools
• Proficient with Facebook Insights, Google Analytics
• Experience working with Hootsuite Enterprise

COVID-19 Requirements

• Must be fully vaccinated: 2 doses of Pfizer/Moderna or 1 dose of Johnson & Johnson, 2 weeks prior or more
• Booster shot is required 2 months after Johnson & Johnson or 5 months after second dose of Pfizer/Moderna
• What awaits you at Rapid Response
• Annual salary increases and performance bonuses
• Medical, Dental, Vision, and 401k
• Paid Sick Time
• Paid Vacation Time

• The opportunity to make an impact on communities across the country every day

About Us

Founded in Syracuse, NY in 1992, we are a critical response center focused on saving lives and protecting homes and businesses. Whether it’s a fire at a family home, an armed intruder at a business, a missing vehicle, an evening jogger, or a lone family member having a medical emergency, our heroes are there to help every day. Supported by teams of experts in their respective fields, our highly trained specialists are the 24/7 backbone for thousands of alarm companies across the country.

Additional Information

Rapid Response offers a competitive compensation and benefits package and dynamic and professional work environments. We also offer continued growth through our internal advancement opportunities. For more information, view our website at https://www.rrms.com/careers/. EOE, including disability/veterans.