Communication and Outreach Coordinator

Westminster, CO

FULL JOB DESCRIPTION

POSITION PURPOSE / IMPORTANT APPLICATION INFORMATION

The Communication and Outreach Coordinator is a professional level, highly responsible position that plans, develops, and executes the city’s communication, marketing, and outreach activities under the supervision of the Communications and Public Relations Officer.

This position within the City Manager’s Office supports citywide communication, marketing, and outreach efforts. The ideal candidate will be asked to support both internal and external communications and create content for the city’s digital channels and print materials.

This position may be tasked with leading specific projects, serving on committees, developing plans, or serving as a liaison with city departments and divisions to assist in their communication and outreach needs. This position performs work independently, requiring considerable use of initiative and judgment

In order to be considered for this position, all candidates must attach to their online application, a cover letter and resume (maximum of two pages). The full salary range for this position is stated above. Starting wages are negotiable and dependent on the qualifications and experience of each individual candidate. The City of Westminster offers a bonus of up to $1,500 per year depending on the employee’s fluency in Spanish, Hmong, and/or Laotian.

ORGANIZATIONAL COMPETENCIES AND CULTURAL VALUES/GENERAL COMPETENCIES

The mission of every employee at the City of Westminster is to deliver exceptional value and quality of life through SPIRIT. Each employee is measured by the ability to adhere to the City’s core values of Service, Pride, Integrity, Responsibility, Innovation, and Teamwork.

This position supports the goals of the City Manager’s Office, which supports and is responsive to the citizens, City Council and overall city organization. Through leadership by example, CMO progressively manages the city organization, where customer service and empowerment are governing principles, and effectively communicates with internal and external audiences. CMO is the ambassador of the city and strives to be the best at what they do.

EVERY EMPLOYEE IS ACCOUNTABLE TO:

  • Demonstrate a high level of customer service; encourage others to focus on the customer; foster an environment where customer service is a priority
  • Communicate with customers to ensure that, where possible, they are satisfied, and that their needs are being addressed; solicit and evaluate customer feedback
  • Act as an ambassador by understanding and fostering the organization’s mission and vision
  • Exhibit pride in self, the department, the city, and the community; conduct self in a professional manner
  • Demonstrate integrity and build trust through credibility, reliability, commitment, loyalty, and ethical behavior
  • Address difficult or contentious issues in a constructive manner
  • Support/promote change; demonstrate flexibility, and take calculated risks when appropriate
  • Participate in personal growth opportunities, and attend trainings designed to enhance capacity to bring new skills and ideas to the job and the organization
  • Work to continuously improve the efficiency and effectiveness of the service or product being delivered
  • Demonstrate support for team efforts by accepting new roles and responsibilities, and helping others achieve objectives
  • Value diversity; demonstrate an awareness of differences; demonstrate sensitivity, and adapt behaviors and communication to accommodate these differences

GENERAL COMPETENCIES

Citywide* – Every employee in this position is accountable to: *

  • Establish effective interpersonal relationships through honest, open communication and follow-through on commitments
  • Recognize personal strengths and weaknesses, and target areas for personal self-development
  • Demonstrate initiative in performing job tasks
  • Exhibit problem-solving skills leading to sound judgment and quality decisions
  • Achieve goals, and handle assigned workload and new assignments effectively; demonstrate an ability to work independently
  • Communicate effectively with individuals and groups using clear and concise verbal and written communications
  • Demonstrate accountability for work, and take ownership in job performance
  • Demonstrate concern for the accuracy and quality of work; take steps to correct mistakes and improve the overall product

Job Specific* – Every employee in this position must be able to: *

  • Exercise discretion and sound independent judgment
  • Work independently with minimal supervision while working collaboratively and cross-functionally with graphic designers, editorial and video freelancers, and other City staff to achieve the City’s goals
  • Manage multiple priorities; deal with ambiguity and effectively cope with change in work plans and priorities
  • Demonstrate agility to anticipate potential outcomes and consequences related to communication issues
  • Understand services provided by the City in order to incorporate key concepts into digital media for a variety of internal and external audiences
  • Display outstanding organizational, project and time management skills, including meeting multiple deadlines
  • Collaborative team player
  • Establish and maintain cooperative working relationships with media, City staff, general public, City officials, and others
  • Build strong, positive relationships with teams as both a member and a leader
  • Provide objective feedback and counsel on communication strategy
  • Works well under stress from demanding deadlines, public contact, and complete projects within time constraints; perform multiple, concurrent tasks and make quick decisions
  • Assemble, organize, and present in oral or written form statistical, financial, and factual information for a variety of audiences
  • Demonstrate a strong working knowledge of Microsoft Office including Excel, Outlook, PowerPoint, and Word L

Leadership* – Every employee in this position is accountable to: *

  • Foster a participatory organizational climate that is open, positive, reinforcing, and supportive
  • Encourage employees to be accountable for their work and take ownership in what they do
  • Demonstrate leadership and courage by making or supporting decisions that reflect the organizational mission and goals even when the decision may be unpopular to some
  • Demonstrate collaboration and conflict resolution skills with other departments and employees

JOB-SPECIFIC FUNCTIONS

Essential Job Functions, Duties, Responsibilities, and Tasks

  • Communications:
  • Develop and implement citywide internal and external communication efforts, including: employee intranet, public website, email newsletters, print publications, video production
  • Collaborate with content contributors from all city departments to provide timely information for internal and/or external communications
  • Act as liaison with city departments and divisions to assist in their external communication needs
  • Create draft, sample and final materials such as press releases, video scripts, brochures and newspaper ads, and design activities to address communication needs
  • Support the management and monitoring of City website content and digital media outlets based on City standards
  • Public Engagement:
  • Gather information from stakeholders, residents, and members of the public on a periodic schedule, using surveys, focus groups, online tools and other processes to determine the effectiveness of public information
  • Attend City-sponsored events to help with outreach and promotion of City programs, projects and services

OTHER DUTIES AND RESPONSIILITIES

  • Help prepare remarks and briefing materials for Mayor and other City officials
  • Attend regular City Council meetings and study sessions as requested by supervisor
  • Take photos/shoots video for publication and public relations purposes
  • Coordinate special events
  • Sit on multi-department task forces
  • Assist in proofreading publications
  • Participate as a member of the emergency communication response team
  • Assist with media relations
  • Manage all associated contracts
  • Incumbent is accountable for all duties of this job, and other projects and responsibilities may be added at the City’s discretion.

POSITION REQUIREMENTS/WORKING CONDITIONS/PRE-EMPLOYMENT REQUIREMENTS
Education, Experience, Skills, Formal Training, Licenses, and Certifications

Required:

*
Bachelor’s degree in communications, journalism, political science, English, or marketing

Three (3) to five (5) years of relevant experience in marketing, communications, and/or public relations
Possession of a valid driver’s license and maintenance of a safe driving record

Preferred:

  • Demonstrated digital content creation and proficiency in Adobe Creative Suite, or other similar tools
  • Experience with social media monitoring tools such as SproutSocial or SocialFlow is preferred
  • Background or experience in government or public-sector organizations
  • Experience with multi-lingual communication best practices.
  • Experience in photography, videography or video editing.
  • Any equivalent combination of education, training, and experience, which would provide the required knowledge and skills, may be considered.

Physical Requirements:

  • Work is sedentary in nature and requires sufficient physical stamina and strength for:
  • Constant sitting to perform daily tasks; occasional walking through a multilevel facility to retrieve information; frequent standing, sometimes for extended periods
  • Frequent squatting, reaching above shoulder, and twisting to file documents and lift supplies and material; occasional bending, kneeling, climbing, balancing, and reaching below shoulder to store documents, material, and supplies
  • Constant light grasp, fine manipulation, and handling to perform daily duties; occasional firm grasp to safely use equipment
  • Frequent lifting, carrying, and pushing and/or pulling of up to ten (10) pounds to move material and supplies; occasional lifting and pushing and/or pulling of up to twenty-five (25) pounds with dollies and carts

WORKING CONDITIONS

  • Work is constantly performed indoors. This is primarily sedentary office work. Must demonstrate the ability to meet the physical demands of the job, including the ability to retrieve information from various locations in the office when needed. Exposure to periods of high activity and stress under demanding conditions. The position requires a great deal of communication with City employees, the public, and outside agencies.
  • Required Materials and Equipment
  • Operates general office equipment including telephones, calculators, personal computers, copy machines, printers, digital cameras/video recorders, and associated graphics/video software systems.

PRE-EMPLOYMENT REQUIREMENTS

  • Background checks will include employment references and criminal history, and when applicable, credit check, driver license record, and education verification
  • Drug screen
  • Must be legally entitled to work in the United States

The City of Westminster offers a comprehensive benefit package including:

  • Health and Dental
  • Flexible Spending
  • Pension/ Retirement Plans
  • Term Life Insurance
  • Long-term Disability
  • Survivor Benefits
  • Wellness Program
  • General leave that provides vacation, holidays, illness leave and administrative leave
  • Education and Training Reimbursement, and
  • Exempt Reimbursement Program

For a more detailed overview of our Exempt and Administrative Officer benefit package: www.haysmultimedia.com/3d/CityofWestminster-Commitment

Location: City Hall,4800 W 92nd Ave.,Westminster,CO, Westminster, CO 80031

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